Comments on: An Introduction to Converting Website Visitors

By: Jason

Jason — Mon, 03 Nov 2008 18:48:15 +0000

I’d much rather get a small amount of visitors each month, with a higher conversion rate. ITs nice to see folk comin to my website, but it’s kind of demoralising when non get in touch

By: SEO Copywriter

SEO Copywriter — Fri, 31 Oct 2008 01:07:41 +0000

I totally understand what you mean, but let’s say you get 1,000 quality visitors a month and only 10 become customers. Is it better to try for 2,000 visitors a month or to sell more effectively to the 990 who didn’t buy?
If you’re not selling as effectively as you can then you are wasting opportunities and your website is inefficient – you have to work harder to get more visitors because your conversion rate is only 1%. It’s much better to increase your conversion rate to 10% than to spend a lot of effort trying to get ten times more visitors.
For offline sales it’s why top sales people are paid big salaries and for online sales it’s why your copy needs to work hard – copy is your main sales person.

By: Charles Marsh

Charles Marsh — Thu, 30 Oct 2008 21:36:33 +0000

Yes but you will get no customers without visitors… Cache 22 I just try to get as many intrested visiters as I can.