<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Escaping the Word Cage &#187; Understanding Customers</title>
	<atom:link href="http://escapingthewordcage.com/copywriting-articles/understanding-customers/feed" rel="self" type="application/rss+xml" />
	<link>http://escapingthewordcage.com</link>
	<description>Copywriting articles to free the power of your words</description>
	<lastBuildDate>Tue, 10 Aug 2010 22:03:50 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Credit Crunch Answers</title>
		<link>http://escapingthewordcage.com/copywriting-articles/understanding-customers/credit-crunch-answers.html</link>
		<comments>http://escapingthewordcage.com/copywriting-articles/understanding-customers/credit-crunch-answers.html#comments</comments>
		<pubDate>Fri, 17 Apr 2009 13:56:41 +0000</pubDate>
		<dc:creator>SEO Copywriter</dc:creator>
				<category><![CDATA[Understanding Customers]]></category>
		<category><![CDATA[business analysis]]></category>
		<category><![CDATA[sales copy]]></category>

		<guid isPermaLink="false">http://escapingthewordcage.com/?p=376</guid>
		<description><![CDATA[Times have changed and if your <strong>web copy</strong> isn't providing the right answers then you're missing precious opportunities. <strong>Copywriting</strong> makes sure your website is saying the right things and giving the answers people are looking for. It's a timing of question&#8230;]]></description>
		<wfw:commentRss>http://escapingthewordcage.com/copywriting-articles/understanding-customers/credit-crunch-answers.html/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>An Introduction to Understanding Customers</title>
		<link>http://escapingthewordcage.com/copywriting-articles/understanding-customers/understanding-customers-introduction.html</link>
		<comments>http://escapingthewordcage.com/copywriting-articles/understanding-customers/understanding-customers-introduction.html#comments</comments>
		<pubDate>Wed, 08 Oct 2008 05:33:07 +0000</pubDate>
		<dc:creator>SEO Copywriter</dc:creator>
				<category><![CDATA[Understanding Customers]]></category>
		<category><![CDATA[business analysis]]></category>
		<category><![CDATA[first steps]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sales copy]]></category>

		<guid isPermaLink="false">http://escapingthewordcage.com/?p=203</guid>
		<description><![CDATA[<p>Knowing your customers is the first step in <strong>effectively communicating</strong> with them. Are you trying to <em>tell</em> customers what you think they <em>need</em> or tuning into what they really <em>want</em>? <strong>Copywriting</strong> delivers effective content in tune with your audience and targets more than just logic.</p>]]></description>
		<wfw:commentRss>http://escapingthewordcage.com/copywriting-articles/understanding-customers/understanding-customers-introduction.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
	</channel>
</rss>
